TradeMarks

TradeMark Registration Services

 

We file good trade mark applications. The kind that give you enforceable trade mark registration, valuable business assets and peace of mind that your brand is fully protected in the markets in which you are trading.

We believe that your brands are your Crown Jewels (the core products and services that are critical to your business success). We’re sure you’ll value the proven skill of our chartered trade mark attorneys and their long track record of filing trade mark applications to protect them. Our fixed-fees for filing help you manage your budget effectively. It also de-stresses the prosecution procedure (when examiners decide whether trademarks can be approved for registration). We deal with any issues that may arise during the registration process, so you don’t have to worry about anything.

 

We register trade marks for you – and much more

Actually, that’s just the start. Depending on your needs, we also do trade mark searches, watches, give strategic trade mark advice, carry out due diligence, perform commercially-oriented IP audits and draft legal agreements relating to trade marks. We can also help you better understand the importance of trademarks and how they protect a business from competition.

Our IP Consultants also have extensive experience of trademark portfolio management and the management of large trade mark portfolios for both national & multinational companies.

In addition to this, several of our chartered attorneys are qualified IP litigators who can advise on litigation-avoidance as well as (if necessary) manage the process of robust enforcement when you need to protect a trade mark. And, of course, our renewals service makes sure you never miss trade mark renewal deadlines.

It all adds up to an effective strategic and tactical trade mark service that helps you make money on your brand assets, save time and helps to build your reputation in the markets in which you are trading.

 

Trade mark filing strategy

A well planned intellectual property strategy can minimize your business risks, maintaining and enhancing your competitive advantage. Our experts will provide you with pragmatic, clear and commercially sound advice. Managed well, your company name, brand names, logos, trading styles, packaging, product marks and service marks are powerful business tools and important for protecting goodwill and valuable business assets. We help you maximize the value of each trade mark by developing an effective trade mark filing strategy that is in line with your business plan. An effective intellectual property strategy will help your business avoid the risk of misusing or losing valuable intellectual property. It will also help you maintain and enhance your competitive advantage. You should be regularly considering the relevance of your intellectual property to the business, and ensuring it is well aligned with your business plan and other commercial objectives.

 

IP Watch Service

If you want to identify potentially conflicting or infringing trade mark applications in Pakistan, we can help. Our watching service can help you identify trade mark applications that are either the same as, or confusingly similar to your own rights, and which have been advertised for opposition purposes, providing an opportunity for you to raise objection to registration. Using this service can also result in highlighting commercial issues, such as a distributor applying for your trade marks, or a potential infringement. We provide an IP watch services in the publication of TM journal; the journal is a major source of tracking information on marks to be registered. This would help the client and provide him with a monthly overview of his competitors published marks as well as identical and similar published marks. The identical / similar marks published could be timely opposed. As identical/similar marks that may have been filed to cash out the client’s goodwill in the market would be stopped with the help of this timely journal analysis.

 

Trade mark watching 

IP Management & Maintenance which shall help with securing the brand, Monitor the Trademark/Copyright registration process helping the process go smoother, we will be responsible for handling all communication written or otherwise to and fro from the IPO, Legal Department, Client, as well as any intervening third party. The Client shall be kept in the loop at each step of the registration. The legal department will ensure that the process goes as planned without any discrepancy.

 

IP Clinic Service (Brand Protection Advice & Guidance)

Free consultation in IP Clinic services in which we particularly analyze the IP threat level for your every single brand with reference to the business you are in and determine the best possible IP protection advice for your business/Brand Business. We will give expert opinion for securing your trademarks, copyrights, patents, artistic work, industrial designs, trade secrets, ideas and inventions; by getting them registered at IPO Pakistan and providing you with a protective shield against those who might imitate or counterfeit your products or brands. Once the problem has been diagnosed the experts at the clinic would ask you to schedule an appointment probably within the following week during which time they would combine data and form a Systematic Evaluation Report of Client’s IP Assets.

 

Brand Architecture

Being the IP expert organization, we do hereby advice and strongly recommend you to first of all register your brand’s trademark & copyright in mandatory class as well as take some necessary and immediate measures to protect the misuse of the stellar market reputation and envious goodwill of your brand “abcd” in all the relevant business domains by registering the IPs of your possible brand extensions in the near future; before anybody else en-cashes your Steller market reputation and goodwill.

 

By doing so, you will get the following benefits:

  • You can expand your business via the proposed brand extensions in order to leverage your existing customer base and brand loyalty of your brand “abcd” to increase your profits with new product offerings. This will result in the elevation of your company profile to the highest level.
  • You can franchise these brand extensions to en-cash your goodwill and reputation in the market, if you do not wish to launch them on your own.
  • It will add value to your brand image & strengthen your business profile as the future brands of “abcd”, even if it remains untapped.

 

Trademark Feasibility Report

The Client shall be provided a detailed Trademark Feasibility report prior to registration and for possible Opposition analysis which will help prior risk evaluation. The feasibility report would be very advantageous to the Client.

  • Firstly, it would determine whether the mark on hand is registrable or not;
  • Secondly it will provide a detailed report which shall show the competitive analysis of the competitors & an overview of the conflicting marks that may be troublesome hence causing potential oppositions at the time of publication.
  • Thirdly it would also provide an expert evaluation regarding strength of the mark, that reads if the mark in question is distinctive enough & how much right can be claimed depending on the potency of the mark or is it generic to fact that sole rights can’t be granted.

 

Prior To Rectification OR Revocation

The Client shall be provided a detailed Trademark Feasibility report on before rectification or Revocation. We will make sure that the client is provided with a detailed analytical report which acts as a necessary tool to keep the client’s Mark protected from all the potential infringer's in the market. The report includes a SWOT analysis with regards to any rectification that is suggested to the client or requested by the client.

 

Report Prior To Opposition OR Litigation.

Once an opposition or litigation arises the client shall be provided with a report identifying the strengths and grounds on which the litigation will take place and judging from the sensitivity of the case how long it would take to get the decisions and the probability of having the decision granted in the clients favor.

 

IP Audits

An intellectual property audit is a useful tool to help you identify and assess the full extent of your intellectual property assets. Commercially-oriented IP audits enhance your business. We scrutinize IP assets, assess strengths and weaknesses, and recommend options for maximum protection of your brand.The more you identify and understand your business assets, the more you can protect, use and promote them. Whether you are reviewing another business or trying to understand your company’s intellectual property, an audit of intellectual property assets will identify their full extent and scope. It will also provide a platform for commercializing intellectual property. Drawing on experience, our experts will provide you with an inventory of a business's intellectual property holdings, assessing its strengths and weaknesses. We will verify ownership and registrability of the intellectual property and identify key business risks.

In addition to identifying relevant intellectual property assets, an effective audit will help you:

  • ensure your intellectual property is catalogued in one place;
  • better prioritize research, development and intellectual property creation;

 

IP portfolio management

If you do business on a large scale or have a large trademark portfolio, we can help. Our expert trademark consultants and experts have extensive experience of working with large and international portfolios of trademarks. Optimizing the management of an intellectual property portfolio can reduce costs and increase effectiveness, but most importantly make a business more competitive and attractive for investors. This releases your organization from the burden of dealing with complex prosecution and maintenance procedures, deadlines, renewals and payments. It can make it easier to cut costs and pursue an enhancement strategy of portfolio value. Advanced advice can contribute to build a portfolio that reflects your company’s strategies, improve its competitive position, and enhance its value and ability to attract investments.

We have an extensive network of tried and trusted IP colleagues, many of whom we have been working with for many years. They assist us with international portfolio management. We visit these firms regularly and keep in regular contact, so you can be sure that the work you are receiving from them is of the highest quality.

 

IP Enforcement

Avoiding litigation is always preferable. However, if enforcement becomes necessary, we’ll support you on the way to a successful outcome. (Our trademark attorneys are qualified Intellectual Property litigators.)

Your organization will have access to a full range of options to enforce your intellectual property rights and understand the most cost-effective and pragmatic ways to resolve your dispute. Intellectual property rights are valuable assets. Their infringement can significantly damage the uniqueness and value of a brand, product or entire business. Enforcement of intellectual property rights therefore forms a critical part of protecting an owner’s commercial position. There are a number of ways this can happen. They range from deliberately copying someone’s intellectual property, such as manufacturing and selling counterfeit goods, to the inadvertent use of a business name that is too similar to a competitor’s. If you believe your intellectual property rights as an owner (or exclusive licensee) have been infringed, or you are worried your actions may infringe someone else’s rights, we can advise you on the legal position and what action you may take.

 

IP Assignment

A trademark assignment is a transfer of an owner’s rights, title, and interest in a trademark or service mark. The transferring party (“assignor”) transfers to the receiving party (“assignee”) its property rights in the mark. An assignment differs from a license, which is the grant of permission to use a mark in some manner but does not transfer any rights of ownership in the mark. We help arrange the necessary documents and appointment with the Registrar at IPO Pakistan and ensure that the assignment is done successfully.

 

Renewal of Registration

In order to keep your trademark alive, you need to pay a renewal fee periodically. Our trademark renewals service is safe and effective, giving you peace of mind. We can provide this service even if you have filed and prosecuted trademarks yourself or with another IP firm. he Client will also be kept informed if the renewal is due of any registered IP asset, as to prevent the mark from getting abandoned. Once abandoned it will be removed from the IPO – Pakistan’s system directory and would be deemed public and would be open to the general populace for registration. The client would then have to file the mark again and pay all Government fee along with other expenses plus the process would start from scratch.

Contact us if you need an experienced intellectual property firm to join your team - temporarily to tackle an immediate problem, or to provide strategic advice over the long haul. It doesn't matter if you face a big challenge or a small one. We'll give you the attention and respect you deserve.


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